Do you really want to pay up to 50% markup on your gold and silver?

Do you really want to pay up to 50% markup on your gold and silver?

by | Mar 2, 2023 | Blogs, Vaultus

That seems like an odd question for a Precious Metals dealer to be asking, but there are some fundamental issues with this business that most people aren’t aware of. Our mission and the reason we founded Vaultus Gold is to change the way precious metals are bought and sold to the benefit of people who use metals to diversify and protect their wealth.

Our team has over 30 years experience in the precious metals industry, working for 5 different metals vendors. Years ago, we started in the business with expectations that we could earn a good living and help people protect their savings using precious metals like gold and silver. As we learned the ins and outs of the industry, we realized that the incentive structures of most dealers are 100% in the best interest of the company and are misaligned with what is best for the customer.

We switched firms in the hope that things would be different, only to find each firm operated in a similar fashion. So, we waited, watched, learned, and saved our money. Now we are proud to launch Vaultus Gold, the people’s gold and metals dealer.

Precious metals dealers make money by marking up the cost of the metals they sell. Sounds fair, right? Afterall, any retail store or website does the same. However, in our industry, the average order size is large (can be $50-100k on average and some purchases can be a $1 million or more) and the markups are so high – as much as 35-50% – that the total dollar cost to a consumer can be enormous. Imagine a scenario where you pay $100k for gold and silver, and 40% of that is markup? You paid $100k for $60k worth of metals!

How would that make you feel?

Unfortunately, it happens all the time! To compound the problem, salespeople at the dealers are paid commissions and are incented financially to direct their ‘clients’ to high margin products. They get extra commissions when they sell at the highest markups and are paid less, and generally frowned upon when they sell products at more reasonable markups. The loser in this setup is you.

The Vaultus Gold Difference

Our goal is to change this business. We started by lowering the markup on the metals you buy from us. Our markups are the lowest in the business, enough for us to grow a business and still provide you with the best service. And to further align ourselves with you, we do not have commissioned sales reps! Our metals experts are called Client Success Representatives and they do not get paid commissions. They don’t try to upsell you or talk you into buying something you are not certain of or try to steer you to high margin items. They don’t pressure you to buy from us at all. They are measured by client satisfaction, not in how much of a markup they made on each sale.

Instead, they will ask you questions in order to find the most suitable metals products that fit your return and risk tolerances and align with your reasons for choosing precious metals. We have even built a custom technology – personalized allocation tech (PAT) – that uses historical return data to make unbiased recommendations for our clients.

What a difference working with Vaultus Gold!

Another important goal is to educate you, to help you understand this business and find the right assortment of metals for your portfolio. Your goals and satisfaction are what matters most to us. And we don’t want you to be 50% in the red the minute you make your purchase. We firmly believe that is the best way to gain your trust and business.

Our team focuses on your needs first and foremost.

We started this business to be different than everyone else, to bring a different message and buying experience to our clients. We believe our values and philosophy demonstrate our commitment to that mission.

OUR SPECIAL OFFER

We are so certain of the Vaultus Gold advantage, we are offering special discount “employee” pricing toindividuals who register with us for more information.

Click Here or Call us now: (818) 853-8783

buying gold was best decision

Please call (833) 511-GOLD with any questions.